I know there are more posts like this. None of them seem to answer my question though.
Let’s say i have two websites. One is a WordPress site, the other is a self scripted html site.
Both websites are the same in text and so.
The websites just contain a couple of pages with good keyword-rich text. No fancy things.
If i place both websites online, which one will rank out higher in Google?
PS: I know WordPress has a lot of fancy plug-ins for SEO. I am not counting these in this equation. People say things like: “Google just likes WordPress’s structure. But a couple of HTML documents are much easier and faster to crawl.”
Thanks in advance,
It would be difficult to ascertain which would rank higher without seeing the code of both websites side by side. If you do publish both websites together to test then you will probably be punished for having duplicate content.
WordPress’s HTML structure and semantics have been created with
accessibility in mind which is what Google would give weight to.
If you use friendly and relative filenames/URLs as WordPress does,
this is also a plus.
If you use simple HTML files as @Paul D. Waite mentions above then
indeed this will be faster to crawl than dynamic pages like PHP.
I would conclude if your website is relatively simple and you don’t need to update it regularly then, a static website would rank better as it’s just content and none of the fuss.
Don’t forget inbound links will play a big factor in your page rank.