Why is WordPress so popular?

I have been creating joomla-powered webiste for quite a while by now. Recently I had to do a makeover of a WordPress powered website that also included significant navigation and structure changes. Perhaps it is that I am so used to Joomla, but WordPress seemed so damn not cool. Like simply listing pages requires either installing a plugin or dipping into documentation and coding it yourself, while you can easily accomplish it with just a few clicks in Joomla. Then in Joomla I can specify what modules I want to be shown for certain menu items or even assign a different theme if I need to. In WordPress I had to write some php code to accomplish this trivial task. It is so natural and easy to code themes with jdoc statements it took me half an hour to grasp everything when I tried doing it the very first time, and it took me hours to sort everything out with WordPress. I mean, yup, Joomla isn’t perfect too, e.g. they still haven’t updated documentation for 1.6 and stuff.

But why do people love WordPress so much?! I could understand using it for blogs, but why would anyone use it to build full-fledged web-sites?

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